Want to see your law firm positioned as a thought leader, quoted on the world’s leading publications?
The Juice PR
HI THERE. WE’RE THE JUICE PR.
We plan and execute journalism-led, data-backed digital PR strategies.
The Juice PR team provides law firms a unique edge…
A deep understanding of law firms, combined with vast SEO and link building experience.
What is Digital PR?
Digital PR in 2024
Digital PR encompasses strategic marketing tactics aimed at enhancing brand visibility and bolstering credibility. This involves utilizing various online communication strategies to cultivate a favorable public perception of an organization… the outcome The Juice PR zeroes in on is acquiring links from the world’s leading media publications for law firms.
Where do links come in?
This is where PR and SEO overlap - the media placements in digital PR are strategically selected based on (including but not limited to) the publishers relevance, domain authority, and propensity to deliver follow links.
Hiring a specialist digital PR consultancy ensures your law firm is employing experts in strong link acquisition and brand mention placements.
How is it different to traditional PR?
Traditional PR focuses on a range of channels: online, offline, above and below the line, broadcast, narrowcast… typically the digital portion is just one part of the broader strategy.
Digital PR focuses purely on the online, but with that focus comes a better understanding of how to make a stronger impact. Combining SEO link-building tactics with PR, delivers not just online awareness, but helps build authority in a domain.
WE BUILD BRANDS
